Why Every Young Entrepreneur Needs Creativity as Their Superpower

 

Creativity isn’t just a talent — it’s your superpower.

🔍 What is creativity?

It’s the ability to see the unusual in the ordinary. When you invent a new way to do homework, design a game, or create a meme — that’s creativity in action. It’s not about being perfect or artistic — it’s about being curious, playful, and open to new ideas.

💡 Why does it matter for young entrepreneurs?

• Ideas are the currency of business. Without them, there’s no product, no pitch, no progress.

• Creativity = problem-solving. When something doesn’t work, creativity helps you find a new way.

• It makes you stand out. People remember those who think differently.

• It builds resilience. Creative thinkers are more likely to bounce back from setbacks because they see challenges as puzzles to solve.

🧠 Real-life example

Sara, 14, launched an online greeting card shop. Her twist? Each card includes a QR code linking to a personalised video message. The idea came when she couldn’t choose between drawing and video editing — so she combined both! Her shop now has hundreds of customers, and she’s even teaching others how to do it.

🚀 How to grow your superpower

• Keep a notebook of ideas — jot down anything that sparks your interest.

• Play the "What if…" game — imagine how you’d improve everyday things.

• Learn from others — watch TED Talks, read startup stories, follow creators.

• Try creative challenges — like designing a logo, writing a short story, or inventing a new snack.

• Collaborate — creativity grows when you share ideas and build on others’ suggestions.

Your creativity isn’t just a trait — it’s a tool. Use it to build, solve, and inspire. Start small, and you’ll be amazed where it leads.

By Tetiana Larina